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Autumn Budget: Key Takeaways for Members
The Autumn Budget 2024 includes key financial updates impacting Giftware Association members. Major changes involve increases in public spending, taxation, and growth projections, alongside …
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The GA actively listens to our members to bring you the most up-to-date resources as well as those evergreen subjects that can always give your business a boost. Come and learn with us.
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Buy From - Ultimate Guide to Tik Tok
TikTok is a platform for shortform mobile videos. Itis a place for fun and positive content created by people around the world. TikTok’s mission is to inspire creativity and bring joy…
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Buy From - Homemade Photography Guide
Learn how to take stunning product photos with a low budget
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Maximise your participation at Trade Shows
This white paper presents a clear and logical structure for successful participation in trade shows whatever the level of exhibiting experience. It will be highly beneficial for trade show newbies…
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Ten tips to make your trade website stand out in the Giftware sector
It’s 2022 and the pressure on companies continues as we witness a backdrop of rising costs, ongoing issues with supply chains and challenges with labour markets. Competition is more intense…
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Top Tips for a Small Business to Have a Big Christmas
Join us as we are joined by two special guests discussing how to have a big Christmas this year as a small business. PR Dispatch and The Small Business Collaborative will be sharing tips that…
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Is your brand working for you?
Branding is one of the most important aspects of any business; large or small, retail or B2B. But what exactly does ‘branding’ mean and how does it affect a small business like…
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What is social listening and why is it important?
Social media has revolutionised the way in which people communicate with each other and with brands they are interested in. Since the world first went into lockdown, it is social media that …
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The benefits of blogging for your business
Not only does blogging drive website traffic and promote your products and services, but it also helps you build trust with your potential customers.
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Video
How to build Customer Loyalty in a Noisy Market
How well do you know your customers? Data has become the most accurate way of knowing who your customers are, what they want and how to target them.
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How to build a digital marketing strategy
Many retailers struggle when handling social media and online platforms. How do you build a high performing digital marketing strategy?
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Why use eco-friendly packaging?
Whether it’s physical or online retail, businesses do need to send merchandise to their customers on a regular basis, dealing not only with sales but with a high volume of returns.
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How to support wellbeing in Retail
Mental health in the workplace is an important issue affecting many industries, including retail.
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How to use PR to reach more customers in 2023
If your goal is to increase visibility and reach more customers in 2023, PR can help you achieve this. And in this workshop, Rosie Davies-Smith, the founder of PR Dispatch, will show you how
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How to Leverage the Power of LinkedIn
LinkedIn is a powerful tool for businesses to connect with potential clients, partners, and employees. Here are some tips on how to leverage the power of LinkedIn for business:
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Top Five Sustainability Tips for Giftware Businesses
In recent years, sustainability has become an increasingly important topic, and for good reason
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Top Five Tips for Businesses New to Wholesale
Selling products wholesale can be a great way to increase your revenue and expand your business.
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Does my business need a website?
In today's digital age, having a website is essential for any business, regardless of its size or location. The majority of consumers use the internet to research products and services before…
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How can I build a strong brand for my business?
A strong brand is essential for the success of any business. A brand is not just a logo or a name, but it represents the identity and values of a business. It is what sets a business apartfrom…
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How can I make sure my business is accessible and accommodating to diverse customers and communities?
As a business owner, it is important to ensure that your business is accessible and accommodating to diverse customers and communities. By doing so, you can create a welcoming and inclusive …
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How can I make the most of my e-commerce and online sales for my business?
In today's digital age, e-commerce and online sales have become increasingly important for businesses to thrive and succeed. Here are some tips on how a business can make the most of e-commerce…
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How can I stay competitive in my industry?
In today's fast-paced business environment, staying competitive in your industry is crucial to the success of your business. With new competitors entering the market every day, it's important…
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How can I take advantage of government resources as a small business?
Small businesses in the UK can take advantage of a wide range of government resources that are designed to help them grow and succeed. Here are some of the top resources available to small businesses…
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How do I determine whether there’s a market for my business idea?
If you have a business idea that you're considering pursuing in the UK, it's important to determine whether there's a market for it. Even the most innovative and exciting business ideas won'…
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How do I develop a business plan?
Developing a business plan is essential for any new business, as it provides a roadmap for success. A well-written business plan can help you secure funding, attract investors, and stay focused…
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