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Autumn Budget: Key Takeaways for Members
The Autumn Budget 2024 includes key financial updates impacting Giftware Association members. Major changes involve increases in public spending, taxation, and growth projections, alongside …
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Visual Merchandising - Psychology in physical retail
Visual Merchandising is a combination of art and science and is about appealing to all of our customer's senses (not just the visual that is suggested in the name!). Much of our perception of…
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Document
Visual Merchandising - What Is It?
We are in the product business and want to sell those products. We could just put them out on a shelf and hope for the best. However, by considering our visual merchandising and understanding…
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Document
Visual Merchandising - Understanding Colour
We are surrounded by colour and the psychology of colour is a fascinating topic (see another of our educational resources for more on this). For this resource however we are focusing on the …
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Visual Merchandising - Product Display Principles
As we discuss in our Visual Merchandising: What is it? resource, Visual Merchandising is a mix of art and science. The benefit is that many have gone before us and there are some basics that…
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Document
Policies and Procedures needed for a physical retail spoace.
When operating a physical retail business there are many practical policies and procedures to consider. The aim of this document is to outline these with a few prompts for each to help you consider…
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Video
Role of Merchandising
The Importance of good merchandising (stock management) in your product business. A session dedicated to the value and efficiency to be gained in your business through better stock management…
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