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the giftware association

GOTY 2025 SHORTLIST ANNOUNCED

The Giftware Association is delighted to announce the shortlist for the Gift of the Year 2025 Awards!

 

After receiving an overwhelming number of entries this year, with just over 900 great individual entries, showcasing the creativity, innovation, and quality of the home and gift industry, our panel of over 120 esteemed judges has carefully reviewed the first round of submissions to select the very best products in each category.

The shortlisted entries represent the most exciting, unique, and commercially viable products in the industry. The judges have been judging for three weeks, with many reporting that it has been one of the toughest years yet as the standard of products has greatly increased with so many great products to choose from.

Next Steps for the Awards


The shortlisted products now advance to the highly anticipated live judging round, which will take place at the Spring Fair 75 for the fourth year in a row at the NEC Birmingham, from 2nd–5th February 2025.

The live round gives judges the opportunity to see, touch, and experience the products in person. The event also provides a platform for shortlisted products to gain visibility among thousands of buyers, retailers, and industry professionals attending the show, alongside the exciting Gift of the Year pavilion featuring brands for the awards allowing them to showcase their products to a massive audience at one of the biggest shows in the home an giftware world.

Celebrating Excellence at the Gift Awards 2025


Winners will be revealed at the Gift Awards 2025, a prestigious black-tie ceremony taking place at the Royal Lancaster Hotel in London, in May 2025. This event will unite the industry, celebrating the finest products and recognizing the hard work of the brands and suppliers that make the home and giftware world so vibrant.


Speaking about the announcement, Chris Workman, PR & Marketing Manager at The Giftware Association, said:

"The Gift of the Year competition has always been about celebrating the creativity and passion within our industry. This year’s entries were of an exceptionally high standard, and we’re excited to see the shortlisted products shine in the live judging round. We wish all entrants the best of luck and look forward to honouring their efforts at the Gift Awards in May."
For the full shortlist and updates on the competition, visit www.giftoftheyear.co.uk

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