75th SPRING FAIR OPENS ON SUNDAY

- Ribbon-cutting ceremony at 9am with Laurence Llewellyn-Bowen -

Spring Fair, the UK’s largest retail trade show for Home, Gift & Fashion at the NEC Birmingham, opens on Sunday 2nd February celebrating 75 years heritage as well as double digit growth in exhibitor numbers for this year’s show, delivering unmatched newness, diversity and inspiration.

38,000 visitors expected to attend during the four-day show will experience sensational new exhibitors and show-stopping products, make invaluable connections, listen to high-profile keynote speakers including Jeff Banks, Theo Paphitis, Kate Hardcastle MBE, and Laurence Llewellyn-Bowen, and be absorbed by mesmerising masterclasses and insight sessions with experts from Google, Faire, Kantar, Fabacus, Canva, ACID, and TikTok.

Leading names, including TJX Europe, Hoopers, English Heritage, River Island, BrandAlley, Morleys Group, Next, F Hinds, Beaverbrooks, Fenwick, ASOS, John Lewis, Dunelm, Habitat, Sainsburys, Waitrose, Blue Diamond, Barker & Stonehouse, Robert Dyas, Whittard of Chelsea, Very, Lidl, Asda, Costco Wholesalers, N Brown, British Museum, Matalan, Currys, Waterstones, Historic Royal Palaces, Longleat Enterprises, WHSmith, Ryman, and Hamleys UK, as well as thousands of independent retailers across the UK and Ireland have already registered to attend.

The 75th anniversary show promises to be an immersive experience packed with unforgettable experiences, events and activations designed to inspire buyers and exhibitors alike. With 14% growth year on year in exhibitor numbers, over 1,200 brands - including 400 first-time exhibitors and over a third showing exclusively at Spring Fair - will showcase over 1 million new products and the world’s most popular licensed brands destined to be retail’s next bestsellers.

The iconic retail event showcases the latest in gifts, homeware, fashion, beauty, and much more. Hundreds of retails’ most sought-after brands including Coach House, Portmeirion, Hill Interiors, Gallery Direct, Widdop & Co, Kikkerland, Ty UK, Big Metal, Chalk UK, Powder Design, Sass & Belle, Emotional Rescue, Hot Tomato, AX Paris, Nova of London, Scream Pretty, Sifcon, Orange Tree Toys, Joe Davies, Puckator, Candlelight Products, and Talking Tables will set up shop in the NEC over the four days.

Soraya Gadelrab, Event Director, Spring Fair says, “With double digit growth, and year on year growth in new brands, Spring Fair 2025 boasts more brands, more newness, more speakers and content, more inspiration, and many more networking opportunities and experiences. We have joined forces with Pure London to create Moda x Pure offering the best of both shows under one roof, reimagined The Summerhouse into the pinnacle of design as The Summer House Edit, expanded the growing gift sector into Hall 5, and so much more.

“For over seven decades, we have proudly stood as the UK’s largest retail trade show, bringing together a diverse community of home, gift and fashion brands and buyers from across the retail industry. As we reflect on our history, we’re dedicating this year’s celebration to the people, brands and businesses who have shaped Spring Fair into the trusted event it is today. Our aim is to put buyers at the forefront of retail and to help set them up for buying success – Spring Fair has everything you’re looking for when it comes to new products, insights and experts.

“Everyone, from the Spring Fair team to partners and exhibitors, has put a huge effort into making the Spring Fair experience one to remember – there are revamped entrances, a gorgeous anniversary fragrance, an interactive timeline celebrating the history of the show, special collaborations with partners, a celebration of the 5 senses in the Buyers Lounge, and lots more. We can’t wait to open the doors on Sunday and welcome buyers to be a part of Spring Fair’s 75th and the future of retail.”

The Summerhouse has been reimagined as The Summer House: Home, Gift & Lifestyle Edit creating a uniquely inspiring and immersive environment for discerning buyers and interior designers. The new look will be unveiled on Sunday offering a beautiful, curated space featuring high-end furnishings, décor, and gifts, with a host of new members including Portmeirion and Bedeck.

Moda x Pure makes its highly anticipated debut at Spring Fair 2025 to create the new fashion destination. This dynamic event will bring together the best of both show under one roof with four sectors - Womenswear, Clothing & Footwear, Fashion Accessories, and Jewellery & Watch - alongside a rich programme of inspiring content, establishing itself as the ultimate destination for fashion buyers and industry professionals.

The Moda x Pure Catwalk will present three shows daily, bringing key trends to life. The theme of this season’s catwalk, Modern Love, will showcase comprehensive looks from exhibitors, offering unparalleled inspiration and highlighting the season's must-have styles.

Spring Fair Entrance Takeovers

Spring Fair has revamped its entrances, creating eye-catching high-street displays showcasing incredible brands and products. Meet brand representatives and experience product samples from the moment you enter the show in each of these immersive areas.

The show will be opened at 9am on Sunday by Laurence Llewellyn-Bowen at the Hall 3a entrance.

To navigate the show once inside, look out for the colour-coded maps, signage, show guide and show carpet to help you navigate your way to the product sectors you’re after, which include: Home, Living & Décor, The Summerhouse: Home, Gift & Lifestyle Edit, Housewares, Gift, Beauty & Wellbeing, Christmas, Festive & Floral, Greetings, Party & Celebration, Kids, Toys & Play, Moda x Pure Clothing & Footwear, Moda x Pure Fashion Accessories, Moda x Pure Jewellery & Watch, and Everyday.

Spot the Mascot

A new Spring & Autumn Fair Mascot will be unveiled at the show, with a Name the Mascot competition running onsite.

5 Product Pavilions Championing Newness

Spring Fair also plays host to New Business Pavilions, the popular #SBS Village, the Cardgains Village, GCA Debut Pavilion, Gift Of The Year Showcase and Pavilion, and the ongoing collaboration with online marketplace Faire.

New Business Pavilions - An unmissable opportunity for small businesses and first-time exhibitors to make a big impact, the New Business Pavilions are the place to go for products totally new to the marketplace. Buyers will find the New Business Pavilions in each of the following sectors:

Home, Living & Décor – Hall 6, Row H

Discover Ecampbell Elearning Solutions, Sarnia Shores Beach Art, Ecohome Style, and Manor Road.

Gift, including Kids, Toys & Play – Hall 5, Rows D & E

The Way To You, Hampshire Candles, Grass & Air, Chi Cup, XO-CU, New Forest Candle Company, Sam Jayne Design, Making Ideas, CwaZyLeigh CreaTions, Soy Wax Village, Paper Shoot Camera, Hilltop Houseware Company, The White Peacock Company, Sussed Card Games, Fab Dab Do, History Heroes, and Shoulder Buddies.

Beauty & Wellbeing – Hall 3, Rows T & U

Musketeers, Nede Hair & Skin Care, RayEssence Skincare, Skyn Bakery, Aura Clarity Glasses, Freshcia Beauty Ltd, La Suzy, and The Busy Bee Boutique.

Greetings, Party & Celebration – Hall 3, Row K

Studio Thie, Meraki Notebooks and Diaries, mjdr Ltd, addSQUIRREL, and Avorium Limited

Moda Clothing & Footwear – Hall 2, Rows F & G

Azure Fashion, Industry of Sweden, Jaybz Signature, Rebelo, Style and Suit, JLITE by AVWEARS, Rose & Nancy, Bella Donna, Lenie Boya, and Red Equipment

The Cardgains Village, situated at heart of the Greetings, Party & Celebration destination, showcases the latest range of brand-new greetings cards and gift designs. This year’s stand will feature several of the association's members including UK Greetings, Sarunds, Words 'n' Wishes, IC & G, Jacksons, Woodmansterne, Rainbow Designs, The Gifted Stationary Company, Smart Toys and many other must-see brands.

Providing a launchpad for the Greeting Card Association members who have never exhibited before, the GCA Debut Pavilion creates an opportunity for start-up gift card businesses to showcase their products to the industry.

#SBS Village - In collaboration with TV Dragon and business owner Theo Paphitis, the Small Business Sunday Village creates a space for emerging businesses to exhibit at Spring Fair. 12 deserving winners are handpicked for their business models and product offerings, giving buyers the opportunity to discover more new products and partnerships.

 

Children’s tableware company Chomp is making its debut, launching a new product designed to support the baby weaning stage, with the support of entrepreneur and inventor Sara Davies. The innovative mealtime essential, the Bop Baby Suction Plate, features on BBC One’s new programme “The Big Idea Works”. Amber Taylor, owner of Chomp says, “I am proud to premiere our new product the Bop Baby Suction Plate at Spring Fair as part of Theo Paphitis’s Small Business Sunday Network. Retailers have an amazing opportunity to be one of the first to stock this innovative new product from a fresh, British brand.”

The Gift Of The Year Showcase profiles The Gift Of The Year winners, a respected industry accolade that recognises the best new products across the gift industry each year. This showcase puts the most prestigious products in gifting front and centre, giving buyers a chance to discover this year’s esteemed winners. The new Gift Of The Year Pavilion is a launchpad for The Giftware Association members who haven’t previously exhibited at the show, to offer an opportunity for new giftware brands to present their products.

 

Spring Fair’s 75 Years of Excellence Awards Showcase - Located near the Inspiring Retail Stage this area will spotlight all the 75 Years of Excellence Awards finalist products. Showcasing these ranges the entire show and giving buyers the chance to discover excellence in retail.

Faire – Seamless Sourcing All Year Round. Faire has an expanded presence at Spring Fair, with a dedicated stand for brands and retailers to browse products, connect with the Faire team, and learn how to maximise the benefits of this hybrid wholesale model. Plus, Faire will be presenting 2pm, Sunday 2nd Feb in the Masterclass Studio and 12:15pm, Tuesday 4th Feb on the Inspiring Retail Stage - offering inspiration, sharing tips on trends, and providing insight into how you can maximise the benefits of online-offline wholesale.

Faire will also offer access to its new 2025 Forecast, revealing four major consumer and product trends set to transform how independent retailers can connect with shoppers.

Retailers attending the show will have access to exclusive discounts and benefits, including 50% off first orders (up to £100) for new Faire users and free shipping with promo code 'SPRINGFAIR' at checkout - addressing the top pain point for retailers buying at trade events.

Elevate Your Show Experience

Explore the exciting content areas, buyer experiences and products, designed to inspire, engage and lead you to incredible products. Learning from industry experts is vital so don’t miss seminars and trend forecasts from industry leaders like Google and more.

 

With three stages and a plethora of industry-leading businesses and speakers like Theo Paphitis, Jeff Banks, Kate Hardcastle MBE, Kantar, Deliveroo, and Canva, buyers can dive into expert talks packed with actionable advice to help improve your business, big or small - all for FREE.

 

Masterclass Studio  

Get hands-on with the year’s most pressing challenges in retail through panel discussions and practical workshops. With sessions tailored to real-world issues retailers are facing this year, gain practical skills, participate in Q&As, and have the chance for one-to-one guidance with experts after each talk. The Masterclass Studio is all about providing the tools and confidence to tackle your next business steps.

 

Highlights:

 

Sunday

10am Tess Cope, Leadership Coach at The Transformation Agency leads a dynamic session on Empowering Women in Retail and Entrepreneurship, tackling leadership challenges
11.30am Instagram content creator Rachel Henderson offers actionable advice on The Art of Visual Selling: How to Create Eye-Catching Content That Converts on Instagram.
12.45pm Digital Trends For SME Retailers to Plan For in 2025 - Join leading digital experts Lucy Hall (Digital Woman), Lucia Dello (Dello Insights), and Niki Hutchison (Enjoy Marketing) as they reveal the essential digital trends that SME retailers need to embrace in 2025.
 

Monday

10.30am Exceptional Shopper Experiences: Delivering Short and Long-Term Impact. Through in-depth analysis and real-world examples with David Wall and Jauneen Tarin from Kantar.
2pm Andrew Xeni, Founder & CEO - Fabacas & Nobody's Child on Digital Product Passports: The Future of Connected Commerce.
3pm End of The Line for Barcodes: Are You Ready for 2027?
 

Tuesday

10am Empowering Independent Retailers: The Future of E-Commerce and Consumer Experience with Thomas Wintle E-commerce Leader, TEMU
1pm Supercharge Your Creativity with Canva. In this hands-on workshop, you'll discover how Canva's Magic AI features can boost your productivity and simplify your design process.
3pm Find Customers with Google Maps with Christine Braithwaite, Lead Trainer - Google Digital Garage. This session unveils strategies to leverage Google Maps, target local customers and drive foot traffic to your business.
 

Wednesday

10am A practical workshop by Anti Copying in Design (ACID) and McDaniels Law titled Taking on the Copycats offers guidance on protecting intellectual property in the gifting industry.
12.30pm Join Elliott Webb, CEO of Urban Farm It for a live demo and learn how he’s putting sustainability at the heart of product development.
 

Inspiring Retail Stage

Step into the future of retail with daily catwalk shows, high-profile keynote speakers, and trend talks designed to spark new ideas and strategic thinking. This stage is your go-to for visionary insights, whether hearing from industry leaders or catching up on the latest trends. Each session is crafted to inspire ambitious thinking and equip you with actionable insights to scale and future-proof your business. 

 

Get a front row seat to upcoming fashion trends at the Moda x Pure Catwalk located on the Inspiring Retail Stage. Curated by Cult of Fashion, these shows bring the season’s latest collections to life, with exciting brands presenting their best edits and a special feature from Graduate Fashion Week.

 

Highlights:

 

Sunday

10.30am Keynote - Laurence Llewellyn-Bowen on Unleashing Creativity: Licensing, Art, and Designing for Retail Success. 10.30am, Inspiring Retail Stage
 

Monday

10.30am Keynote - Andrew Xeni, Founder & CEO - Fabacas & Nobody's Child on Scaling Sustainability: Growing an E-commerce Brand in a New Retail Era.
12.15pm Keynote - Jeff Banks on Licensing, Branding, and the Keys to Lasting Success. Join Jeff Banks as he reflects on 60 years of success in the world of licensing, branding and design.
2.15pm Join Ron Sachs, Shopping Director at Deliveroo, for From Click to Customer: Deliveroo's Cross-Sector Journey in Digital Retail Excellence.
4.15pm AW25/26 Homeware & Festive Celebrations Trends: “From Modern Modular to Raw Minimal”.
 

Tuesday

10.30am SS26 Homeware and Outdoor Living Trends: “Evolving Households: Balancing acts and Waste-Nots” with Trendhub’s Head of Creative Terrie Isaacs.
12.15pm The Faire Forecast: What To Buy For Your Shop This Year. Join Charlotte Broadbent as she shares Faire's global data and the latest trends from independent retailers.
2.15pm Keynote - Theo Paphitis shares his expertise in Small Businesses, Big Impact, Thriving in a World of Giants.
4pm Fireside chat with Keplin Group and influencer, reality star, and business owner Olivia Bowen
 

Wednesday

10.30am Keynote - Kate Hardcastle MBE delivers The Science of Shopping – what consumers want next, a dynamic keynote speech exploring themes from her upcoming book, The Science of Shopping.
 

Licensing Lab 

Spring Fair is bringing the licensing industry together with the launch of the Licensing Lab in partnership with Fabacus. This dynamic space is dedicated to networking, knowledge sharing and driving growth for licensors, licensees, retailers and service providers in association with Licensing International.

 

The Lab will feature an exhibition space for businesses to showcase their services and expertise, a networking lounge bar designed by Laurence Llewellyn-Bowen as well as thought leadership seminars on the Lab stage led by industry experts.

 

Andrew Xeni, Founder & CEO, Fabacus & Nobody's Child says, “We are delighted to participate and support, Spring Fair, as an official partner of the Licensing Lab. We’re excited to drive conversations on innovation and the evolution of licensing and retail. Myself and Wajih, will be delivering sessions on Digital Product Passports, licensing as a growth driver, and scaling e-commerce brands, leveraging data and technology for new opportunities, supported by GS1 UK. It’s shaping up to be an action-packed day, so please feel free to connect with me and the team on the ground!”

 

Highlights:

 

Sunday

11.30am Key Trends in Licensing for 2024 - Explore the emerging trends shaping the licensing industry in 2024 with Steve Manners, Licensing International.
2pm TikTok 2025: Leveraging Next-Gen Trends to Elevate Your Brand.
 

Monday

10.30am Join Laurence Llewellyn-Bowen for key insights into design and the Garden of Pattern.
12pm Lunch and learn at the Licensing Lab. Expanding Horizons: Licensing Success and Diversification at Nobody’s Child with Andrew Xeni, Chairman of Nobody’s Child, CEO Fabacus.
3pm Jeff Banks on Unlocking the Power of Licensing in Fashion and Beyond. Join legendary designer Jeff Banks to discover how strategic licensing partnerships can elevate brands, expand market reach, and create enduring success in fashion and beyond.
 

Tuesday

11.30am Unlocking Licensing Potential: Standards and Solutions with GS1 and Fabacus. Discover how leveraging standardised data and innovative technology can create new licensing opportunities, streamline operations, and enhance brand partnerships across industries.
3pm Using Data to De-Risk Decisions and Maximise ROI in Retail Licensing with Tom Williams, CEO, Insights Family. Licensing IP for retailers is a high-stakes venture.
 

Licensing Lab Drinks - Network with licensing buyers, speakers and industry leaders.

Sunday 2nd February, 4:30pm in Partnership with Licensing International
Monday 3rd February, 4:30pm in Partnership with Fabacus
Tuesday 4th February, 4:30pm in Partnership with Max Publishing
 

Cultural Enterprise Day

On Tuesday 4th February, Spring Fair will host the Cultural Enterprise Day in partnership with the Association of Cultural Enterprises (ACE). This special day will highlight the crucial role of retail within museums, galleries, and heritage sites while celebrating the expert buyers and merchandisers to carefully select unique, story-driven products for these extraordinary institutions. Bringing 45 new cultural enterprise organisations to the show and offering tailored resources to enhance their sourcing experience, visitors will benefit from guided tours, sector-focused educational sessions, and exclusive goody bags.

 

Student Partnership

Spring Fair has partnered with City of Stoke-on-Trent 6th Form College, giving Business T-Level students an opportunity to gain hands-on experience in the world of retail and live events at Spring Fair. Students will be helping out with tasks like collecting survey responses and gathering onsite testimonials, while also attending inspiring industry talks to expand their understanding of retail business practices. You’ll spot them in their special letterman jackets, sponsored by Advance Apparel, eager to listen and learn. If you see them, take a moment to share your insights and be part of their learning journey.

 

Engage and Refresh

When you’re walking every aisle of the show, it’s important to have a place to unwind. Locate the Christmas Café, Moda Café and Summerhouse Café’s dotted around the Spring Fair halls for a chance to take a break and network. Relationships are key to successful buying so make the most of your networking experience with Spring Fair’s Happy Hours and other exciting events.

 

Raise a glass to a successful day of buying with Spring Fair’s Happy Hours. From 4:30 - 5:30 Sunday, Monday & Tuesday, the halls will be filled with fun! Look out for the roaming drinks trolleys, immersive live entertainment, giveaways, music and more.

 

Buyers Lounge

Step into a world that sparks all five senses in the Buyers Lounge. Located in Hall 3, this immersive space brings the energy of a high-street experience to life. Whether you’re shopping, sipping, or discovering something new, every corner of the lounge is designed to captivate and delight. 

 

Immerse yourself in the pop-up mini–High Street created by N Smith and comprising five different shops including The Art of Sampling where visitors can explore something new with sampling sessions from exhibitors:

11:00 – 11:45: The hair necessities: A styling session from byEloise 

12:00 – 12:45:  Sloe down & unwind tasting sessions with Craft Your Own  

13:00 – 13:45: Sip back & relax – the art of alcohol-free indulgence with Nocrudo  

14:00 – 14:45: Fr'umbelievable rum tastings with Fr'um Rum Co.

15:00 – 15:45: A little taste of joy with Joypots   

 

Meet the Perfumer - 10:00 – 11:00, 11:30 – 12:30, 14:30 – 15:30

Join Quintessence Fragrances at their shop to meet the talented team behind Spring Fair’s signature scent Heritage 75. Discover the creative process of Quintessence Fragrances’ multi-talented perfumers and development team and learn about the importance of a signature scent for your business and how it can elevate your brand.

 

The Ambience Clinic shop with Stephen Spencer + Associates will provide 1:1 appointments with their experts to explore ways to maximise revenue from your visitor experience. Ambience Clinics are available for all buyers and exhibitors and you will come away with immediate actions to implement that will boost productivity and enhance your return on investment.

 

Visit Cloak & Bag Co, a 3D cloakroom for buyer use only, and The Coffee House offering buyers complimentary tea and coffee.

 

Buyers can also take advantage of daily buyers’ tours from the Buyer’s Lounge.

 

Greeting Cards Association Lounge

Join in the fun of sending cards by stopping by the Greeting Card Association Lounge! Pick up free retailer Spring POS kits to help get your shops ready for the spring season occasions – Valentine’s, Easter, Mother's Day, and Father's Day. Also take your pick from a wide selection of greeting cards and make someone's day brighter with a thoughtful note. With cards and postage provided at no cost, spreading love and joy through the simple act of sending a card has never been easier. Thanks to The Art File for supporting the sector by covering the postage fees.

 

Celebrate Spring Fair’s 75th Anniversary

Join in the festivities marking 75 years of retail excellence. In honour of this exciting milestone event, Spring Fair is hosting several events to ensure it’s an occasion to remember!

 

Heritage 75

Spring Fair’s exclusive signature fragrance, Heritage 75, created to commemorate the show’s 75th anniversary will float through the aisles. The scent, crafted in collaboration with fragrance experts Quintessence Fragrances and home fragrance experts Sebnini, will bring a multisensory dimension to the event. Heritage 75 captures the spirit of the show, blending tradition and modernity, and reflecting the excitement of the anniversary while symbolising 75 years of heritage.

 

Spring Fair’s 75 Years of Excellence Awards

On Sunday at 5pm, Spring Fair celebrates the very best of the retail industry at the Spring Fair’s 75 Years of Excellence Awards. This special evening is dedicated to recognising the passion, creativity, and dedication that make the community thrive.

 

From honouring new and innovative exhibitors to applauding the enduring excellence of long-standing participants, these awards celebrate the incredible contributions that have shaped Spring Fair’s legacy over the past 75 years.

 

Spring Fair Looks Back in Time

Take a look back at Spring Fair’s incredible journey! Discover the history of the show, the people that shaped this iconic retail event and the unforgettable products that have passed through the halls. Be part of the Spring Fair story by taking and sharing your own snaps at the photo wall areas located along the timeline display.

 

Visitors will also be able to watch the 75th Anniversary Retail Insights podcasts here. Putting the faces of the Spring Fair community front and centre, the podcast highlights the brands and people who have contributed to Spring Fair’s long-standing success - from family-run business owners to industry icons, these are the people who embody the spirit of Spring Fair’s success. Interviews are hosted by legendary designer and TV personality Jeff Banks.

 

Send your biggest anniversary wishes

Get involved in celebrating 75 years of retail and look out for our Giant Cards which you can you write a message on, situated in the Piazza and on the GCA Lounge in the Greetings, Party & Celebration destination. Supported by The Art File and the GCA.

 

Spring Fair at Night - Tuesday 4th February, 18:00 – 20:00

Celebrate the 75th Anniversary of Spring Fair with your colleagues and network! Spring Fair take over Temple Street in Birmingham city centre with discounts and bar tabs at selected restaurants along the street.

 

12 Unmissable Product Destinations

Save time by sourcing all your collections at once. Explore 12 diverse product destinations offering the biggest and broadest array of high-quality new products under one roof.

 

Licensing has played a massive part at Spring Fair throughout its history and buyers will continue to find the biggest selection of licensed products across all 12 destinations of the show. Chart topping new and historic licensed brands including Disney (Frozen, Marvel, Star Wars, Disney Classics), Harry Potter, Pokémon, Barbie Super Mario Bros, Marvel Cinematic Universe (Avengers, Spider-Man), DC Comics (Batman, Wonder Woman), Peppa Pig, Paddington, Bluey, Minecraft, Orla Kiely, Mary Berry, will be on display from suppliers including Enesco, Widdop & Co, Paladone, Rainbow Designs, Blue Sky Studios, Half Moon Bay, Cardology, Muddleit, DKB Toys, Whitehouse Leisure, House of Marbles, Keplin Group, The Noble Collection, Peers Hardy, The Crafty Kit Company, and many more.

 

Gift

Having grown by over 60%, the Gift destination, encompassing Gift, Beauty & Wellbeing, Kids, Toys & Play, and Greetings, Party & Celebration, sold out in Hall 4 months ago. The destination has expanded into Hall 5 to meet increasing demand, accommodate more brands, and brands who have booked much bigger stands such as Heaven Sends, The Milford Collection, Fulton Umbrellas, and English Ladies Co.

 

Covering all your bases, from classic to contemporary, licensed, eco-friendly, and British-made at all price points, there is no better place to source all your giftware needs and next bestsellers with everything from licensed and design-led gifts, candles and pampering products, children’s toys and gifts, to party suppliers, books, collectibles and craft kits.

 

Discover all the biggest and best names in gifting including Sifcon, Joe Davies, Puckator, Candlelight Products, Talking Tables, Portland Living, Cereria Molla, The Chocolate Gift Company, My Little Eco Bag, Sow Easy, Widdop & Co, Sass & Belle, Kikkerland, Powell Craft, Chalk UK, Gift Republic, Enesco, Rex International, Shoeless Joe, Forever England, Burstenhaus Redecker, History & Heraldry, Fountasia, Heaven Sends, Elgate, Lesser & Pavey, Gingko Design, Legami, Boxer, Half Moon Bay and many more.

 

A host of brands have flocked back to the show including Jomanda, David Fischoff, Sophie Allport, Lifemax, Rachel Lowe, Potters Crouch Candles, Little Spring, The Original Metal Sign Company, Melamaster, Elements of Fragrance, Oaktree, Turnaround, Boompods, Rainstick Trading, Meg Hawkins Art, and Welsh Connection.

 

The food and drink section of Gift has continued to grow, with it set to become a dedicated section for Spring Fair 2026. Look out for the striking display of home-grown mushrooms from Urban Farm-It.

 

Greetings, Party & Celebration

Spring Fair is the only destination to find the best party suppliers in the UK. The new Greetings, Party & Celebration destination in Hall 3 also now brings together the most creative, fun and colourful greeting cards, wrapping papers, stationery, and paper decorations into one vibrant, dedicated space.

 

Hall 3 will be buzzing with exciting brands and special features. Visitors will find the Buyers Lounge, The Greeting Card Association Lounge, Cardgains Village, the GCA Debut area, New Business Pavilion, The Masterclass Studio and the Faire Genius Bar. At the entrance of Hall 3, The Art File has designed two gigantic Birthday cards to celebrate the 75th. The Art File are also supplying cards for all visitors and exhibitors to write and send to encourage card sending, and the GCA Lounge will have post boxes designed and built by N Smith.

 

Party brands to look out for include Anagram (who are designing and installing balloon arches in the Atrium and Piazza), Procos S.A, Kalisan, Gemar SRL, and debut exhibitors Glitter Paper Design, Table Fun, Riethmuller, and Balloonify.

 

In Greetings, Ling Design, with five stands, are now the largest greetings exhibitor in the sector since adding The Gifted Stationery and Hey Hugo to their portfolio also featuring Ling Design, Penny Kennedy, and The Great British Card Company. Visitors will also discover Cardology, M!NT, Museum & Galleries, Paper Salad, Emotional Rescue, Ohh Dear, Roger La Borde, Paper Rose, Maria B, and Raspberry Blossom. New brands include Wendy Jones Blackett, Ink & Ivy, The DM Collection, Sunshine Lane, Good Tuesday, Robert James, Hull, Sweary Card Lady, Kassa Products, Ink & Snail, and Bold & Bright, with first timers Emily Nash Illustrations, Lucy Almey-Bird Art, Zoe Rose Art, Tony Fernandes Design, and Lydia Mae featuring on the GCA Debut space.

 

The Cardgains Village, situated at heart of the Greetings, Party & Celebration destination, showcases the latest range of brand-new greetings cards and gift designs. This year’s stand will feature several of the association's members including UK Greetings, Sarunds, Words 'n' Wishes, IC & G, Jacksons, Woodmansterne, Rainbow Designs, The Gifted Stationary Company, Smart Toys and many other must-see brands.

 

Beauty & Wellbeing

From beauty staples, fragrance and hair care to the best licensed skincare, sustainable, organic, and wellness products, discover beauty and wellbeing products from Bomb Cosmetics, Luxscents, Heathcote & Ivory, The Somerset Toiletry Company, Scottish Fine Soaps, Upper Canada, Haramain, Ace Beauty Group, Rainbow Cosmetics, Murray Health & Beauty, and The English Soap Company. No More Nasties makes its debut with its hypoallergenic, vegan, non-toxic, natural make up range, and scented and unscented nail polishes.

 

The sector also offers the opportunity to engage with UK and international distributors of various pharmacy products offering a range of skincare, cosmetics, wellness and accessories.

 

Kids, Toys & Play

Home to the finest, most magical children’s toys, gifts and gadgets, tap into the hottest trends and elusive Christmas hits at the Kids, Toys & Play destination. All the major players will be there including Kandy Toys, Keel Toys, TY UK, Aurora World, House of Marbles, Wilton Bradley, Henbrandt, Whitehouse Leisure, Orange Tree Toys, and The Noble Collection. Exciting newcomers and returning brands include Clementoni, Ravensburger, HTI Toys, Rachel Lowe, and Destination.

 

Home: Discover Exclusive Home Brands

Explore must-see brands and dive into trends you won’t find anywhere else across Home, Living & Décor, The Summerhouse, Christmas, Festive & Floral and Housewares destinations. Your next bestsellers and endless inspiration await from bellwether brands including Coach House, Hill Interiors, Gallery Direct, Pacific Lifestyle, My Gifts Trade, The Libra Company, Kaemingk, Edelman, Lotus Imports, Captivate Brands, Casa Verde, Hot Tomato, Bloomingville, One World, Garden Trading, Fifty Five South, Mindy Brownes, Ulster Weavers, DRH Collection, Sofia Toscana, Stoneglow, Malini, Torres Novas, Treelocate, Floral Silk, PMS, Ultimate Products, DM Brands, Bronte by Moon, Ian Mankin and John Spencer, and Richmond Interiors.

 

The Summerhouse has been reimagined as The Summer House: Home, Gift & Lifestyle Edit creating a uniquely inspiring and immersive environment for discerning buyers and interior designers. The new look will be unveiled on Sunday offering a beautiful, curated space featuring high-end furnishings, décor, and gifts, with a host of new members including Portmeirion and Bedeck.

 

With their biggest stand ever and celebrating 20 years at Spring Fair, Gallery Direct is launching 850 new products for the season across furniture and upholstery, homeware, wall décor, art, textiles, rugs and accessories. Showing solely at Spring Fair, this is the only opportunity to see their SS25 collection, their largest and most diverse collection yet.

 

Yorkshire-based lighting and furniture supplier Pacific have recently acquired TOBS (formerly known as The Old Basket Company) following founder George Krygier’s retirement. Its range of high-quality baskets and garden furniture will be presented alongside the Pacific portfolio.

 

Nigel Lawrence, Sales Director at Pacific Lifestyle says, “We are delighted to have acquired such a well-established brand along with their experienced personnel. Although our initial priority will be to maintain “business as usual” we have some very exciting development plans for the future.”

 

MODA x Pure – The ultimate fashion destination

Moda x Pure is set to make its highly anticipated debut at Spring Fair 2025 to create the new fashion destination. This dynamic event will bring together the best of both show under one roof with four sectors - Womenswear, Clothing & Footwear, Fashion Accessories, and Jewellery & Watch - alongside a rich programme of inspiring content, establishing itself as the ultimate destination for fashion buyers and industry professionals.

 

The Moda x Pure Catwalk will present three shows daily, bringing key trends to life. The theme of this season’s catwalk, Modern Love, will showcase comprehensive looks from exhibitors, offering unparalleled inspiration and highlighting the season's must-have styles.

 

The Womenswear, Clothing & Footwear destination will welcome new exhibitors such as LA- based brand Trixxi, luxury label Lenie Boya, Liberosis Paris, Nova of London, Girl In Mind, Urban Bliss, MOO CHUU, Luxtyle, AX Paris, Foreva Young, Angeleye, Genet Collection, Mafi Mafi and Bella Donna, alongside Yumi, Finding Friday, Pistachio, Lighthouse, Jessica Graaf, Sunco, Goose Island, Luella and Lunar.

 

Within the Fashion Accessories destination, discover MOPAK, Kris-Ana, Jess & Lou, ByEloise, Miss Shorthair, Nova Leathers, Miss Sparrow, Powder Design and Alice Wheeler London.

 

In the Jewellery & Watch destination, standout collections include female founded, award winning Scream Pretty, as well as Mosart Diamond, Big Metal, Zsiska, Daughters of the Ganges and Dainty London Jewellery.

 

Source Home & Gift

One ticket gives you access to two shows. Spring Fair’s co-located show, Source Home & Gift is the only international sourcing platform of its kind. Source unites global manufacturers who pride themselves on responsible manufacturing and sustainable production, with key retailers, brands and contractors who care about how great products are made.

 

Thank You

A big thank you to other partners including:

Flight Club – Offering chances to win prizes and play games with Flight Club around the show. Visit them in Hall 5 stand 5F48

Moda Abode - Offering free interior colour play in The Summer House and the chance to win prizes. Stand 8E65/8D64

Koko Blossom - Produced the bags being handed out to buyers on the entrance points, and for hosted buyers and speakers. Stand 6G61

Fantastico Fans - Providing the DJ during the happy hours and exhibitor party nd personalised fans for hosted buyers and speakers. Photo opportunities in front of their giant fans. Stand 5E33-E37

Sebnini - Collaborated with Quintessence Fragrances on bringing Spring Fair’s Heritage 75 fragrance to life through its candles and diffusers.

 

Still Time to Register

Don’t miss your chance to celebrate the past, present, and future of retail. Register now for an unforgettable experience at Spring Fair 2025 and discover what’s next in home, gift, and fashion.

To register to attend visit https://www.springfair.com/visitor-registration.

 

Something for the journey to Spring Fair

On your way to the NEC, tune into the fascinating Retail Insights podcast – the latest episode with Faire has just gone live discussing how independent retailers can thrive in a changing market - How Independent Retailers Can Thrive in a Changing Market - Retail Insights | Podcast on Spotify 

Discover the whole series at Retail Insights | Podcast on Spotify