Event

the giftware association

Webinar: Getting Started With Pop-Up Retail: From Strategy To Execution

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Webinar: Getting Started With Pop-Up Retail: From Strategy To Execution

First in the series, Getting Started With Pop-up Retail: From Strategy to Execution is presented to you by the Giftware Association in partnership with SpaceandPeople. The webinar will empower retailers and suppliers across the UK to get started on their pop-up retail journey. This session is developed for small, medium and big brands alike, giving an overview of the tools needed to explore pop-up retail successfully. With nearly 25 years of experience helping businesses launch and scale across the UK and German markets, SpaceandPeople brings real-world expertise.

Customers want to connect with your brand, and pop-up retail transforms how you connect with them, offering a flexible and cost-effective way to test markets, increase brand visibility and drive sales.

The challenge - How do I get started?

This series breaks down the basics and dives into the details - from business planning and venue selection to kiosk setup, logistics, and operational considerations. Throughout the series, we will explore real-world case studies showcasing the impact of pop-up retail.

In this session Getting Started With Pop-Up Retail: From Strategy To Execution, the retail experts at SpaceandPeople introduce you to pop-up retail in action while presenting their unique end-to-end solution, Rock Up and Pop Up.

Key takeaways include:

 - Physical retail vs OOH retail - key differences and advantages

 - What pop-up retail is and why it is the smart choice for your business, with case studies to illustrate success

 - Top tips to get started on your pop-up retail journey including business planning, venue selection, kiosk design & set-up, logistics, staffing and operations

 - How to access SpaceandPeople’s Rock Up and Pop Up service for a seamless retail experience

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